Flower Delivery Putney Privacy Notice

Privacy Policy for Flower Delivery Putney Customers

This Privacy Policy explains how Flower Delivery Putney (“we”, “us”, “our”) collects, uses, stores, and processes your personal data when you place orders for our flower delivery services within Putney and surrounding districts. We are committed to protecting your privacy and handling your personal data in accordance with applicable data protection laws, including the UK General Data Protection Regulation (GDPR), and ensuring transparency in our data practices.

Scope of this Policy

This policy applies to all individuals (“customers”, “you”, “your”) who interact with our services by placing flower delivery orders in Putney and its neighbouring areas. By using our flower delivery services, you acknowledge and consent to the practices described below unless otherwise specified.

What Data We Collect

For the purpose of fulfilling your flower delivery orders and providing a reliable service, we may collect the following personal information:

• Identity Data: Includes your title, first name, last name.
• Contact Data: Includes billing address, delivery address, telephone number, and optionally, any contact information you provide for the recipient.
• Order Information: Includes details of products you have ordered, payment status, delivery preferences, special instructions, and any messages to recipients.
• Transaction Data: Includes details about payments to and from you (however, we do not store full credit card numbers).
• Technical Data: Such as IP address, browser type and version, time zone setting, and device information when you use our website.
• Correspondence: Any other information you provide through customer service communications or feedback.

Lawful Basis for Processing

We rely on the following lawful bases for collecting and processing your personal data:

• Performance of a Contract: Most personal data we collect is necessary to process and fulfil your flower order and deliver the requested service.
• Legal Obligation: We may process your data to meet legal and regulatory obligations, such as taxation or record-keeping requirements.
• Legitimate Interests: We use your data to improve our services, manage customer relationships, and prevent fraud, provided your rights and interests do not override these purposes.
• Consent: We may ask for your explicit consent for certain types of communications, such as marketing or promotional materials. You can withdraw your consent at any time.

How We Use Your Data

We use your information to:

• Process and fulfill your flower delivery orders efficiently
• Communicate with you about your order status and delivery arrangements
• Respond to queries, feedback, or complaints
• Ensure customer service and quality assurance
• Comply with our legal and accounting obligations
• Analyze usage for security and service improvement
• If consented, send you updates or special offers relevant to Flower Delivery Putney

Data Retention

Your personal data is retained only for as long as necessary to achieve the purposes set out in this policy or to meet our legal obligations. Generally, we retain basic information about orders (such as name, contact information, and order details) for up to 6 years, in line with tax and accounting requirements. Data related to marketing preferences is maintained only while your consent remains valid or until you withdraw it. Once your information is no longer required, it will be securely deleted or anonymised, ensuring your privacy is protected.

Data Sharing and Processors

We do not share, sell, or rent your personal data to third parties for marketing purposes. However, to provide our services, we may share relevant data with trusted third-party service providers (“processors”) who assist us in operating our business, including:

• Payment processors (for secure transaction handling)
• Courier and delivery partners (to fulfill delivery of your orders)
• IT and website service providers (to maintain our website and data hosting)
• Accountants or legal advisors (as required for regulatory compliance)

All processors are contractually bound to handle personal data securely and in accordance with data protection legislation. We require our processors to implement appropriate measures to safeguard your information and prohibit use outside the scope of our instructions.

Your Rights Under the GDPR

Under data protection laws, you have the following rights regarding your personal data:

• Right to Access: You can request a copy of your personal data that we hold.
• Right to Rectification: You have the right to correct incomplete or inaccurate personal information.
• Right to Erasure: You may request the deletion of your data where there is no lawful reason for us to continue processing it.
• Right to Restrict Processing: You can ask us to suspend processing your personal data under certain circumstances.
• Right to Data Portability: You can ask us to transfer your data to another provider, where technically feasible.
• Right to Object: You may object to processing where we rely on legitimate interests, and to direct marketing at any time.
• Right to Withdraw Consent: Where processing is based on consent, you can withdraw this at any time.

To exercise any of these rights, please contact us. We will respond to all legitimate requests within one month, though this period can be extended if the request is complex.

Data Security

We implement appropriate physical, technical, and organisational measures to ensure your information is treated securely and protected from loss, misuse, or unauthorized access, alteration, or disclosure. Access to your personal data is restricted to individuals who need to know it in order to process orders and provide service.

Policy Updates

We review and may update this Privacy Policy periodically to reflect changes in the law, our business, or our data processing practices. Where possible, we will notify you of significant changes. Continued use of our services after changes to this policy constitutes acceptance of the updated version.

Contact and Complaints

If you have any questions about this policy or how we manage your personal data, please contact us through the customer service options provided on our website or in your order documentation. Should you wish to make a complaint about our data protection practices, you also have the right to contact the UK Information Commissioner’s Office (ICO).